JIC | KOGAA

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JIC | KOGAA

Information

  • Project Name: JIC
  • Practice: KOGAA
  • Products: Vitra , Pedrali , Muuto , Artek , Dyberg Latsen
  • Completion year: 2023
  • Gross Built up Area: 1655 m²
  • Project Location: Brno
  • Country: Czech Republic
  • Lead Architects/Designer: Tomáš Kozelský, Viktor Odstrčilík, Alexandra Georgescu, Kateřina Baťková, Táňa Kantor, Markéta Fišerová, Josef Řehák [furniture], Natálie Hradilíková [furniture]
  • Clients: JIC (South Moravian Innovation Centre)
  • Contractors: QDS Group
  • Photo Credits: BoysPlayNice
  • Others: Glass walls: DEXO, Furniture supplier: Lino Design, Bespoke lights: Hormen, Bespoke LED neon lights: HappyFish, Graphic designer: STEEZY Studio
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Excerpt: The interior design project JIC by KOGAA is an adaptive reuse of the workspace of a previous laboratory into an open innovation ecosystem that supports successful entrepreneurs in the region. As experts in alternative retrofit workspaces, KOGAA offers a new vision for an office that fosters collaborative encounters and provides a feeling of openness and creativity, as well as finding sustainable solutions for the new company structures.

Project Description

JIC | KOGAA
© BoysPlayNice

[Text as submitted by architect] JIC is a retrofit project of the workspace of a former laboratory into an open innovation ecosystem that supports successful entrepreneurs in the region.

In a shared effort to reuse and provide content to existing city properties, Czech architecture studio KOGAA, together with the South Moravian Innovation Centre (JIC), have undertaken and completed their second retrofit project in Brno.

JIC | KOGAA
Section © KOGAA
JIC | KOGAA
© BoysPlayNice

The Institute provides spaces and support services to students, start-ups, scale-ups, and established firms with unique, scalable products that can make a global impact on the market. From consultancy programmes all the way to helping out with financial reach, JIC has become a crucial open innovation ecosystem that supports successful entrepreneurs in the region.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
Ground Floor Plan and Axonometry © KOGAA
JIC | KOGAA
© BoysPlayNice

During and after the pandemic, as the company initiated an internal renewal process, its work model started to change and evolve in a more open and collaborative direction. Consequently, the original fixed-structure layout of the research laboratory facility they are located in has become obsolete. As experts in alternative retrofit workspaces, KOGAA was asked to come up with a new vision for an office that fosters collaborative encounters and provides a feeling of openness and creativity, as well as finding sustainable solutions for the new company structures.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
© BoysPlayNice

To achieve a profound change, fixed enclosing walls were replaced throughout the whole facility by transparent organic forms accommodating meeting rooms and semi-private workstations. Thanks to the flowing design, the original corridor-based layout disappeared, being replaced by organic in-between spaces that encourage relationships. Also, a bold-coloured zoning system informs areas for working and socialising, where a blue zone is for quiet and solo work and red and orange spaces are dedicated to more interactive experiences.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
First Floor Plan © KOGAA
JIC | KOGAA
© BoysPlayNice

The positive impact on the way of working was additionally achieved by designating individual floors to different levels of expertise, where the ground floor is dedicated to solo-starting entrepreneurs thanks to the open-plan coworking space, while the higher floors serve the JIC team, established start-ups, and more established companies.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
© BoysPlayNice

Another big aim was to reduce the energy consumption of the building and reduce waste throughout the renovation process. The upper floor is now separated from the ground floor by a glazed partition to avoid unnecessary heat losses, and most of the furniture has been repurposed from the previous offices, together with the illumination and the main floor finishes.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
© BoysPlayNice

As the space is designed to attract entrepreneurs, start-ups, and digital businesses, the ground floor is highlighted by an iconic installation representing the identity of JIC as well as interacting with the space. The coloured plexiglass lighting fixture works through the day by casting different colours on the surrounding surfaces, visually connecting the ground floor with the upper floor.

JIC | KOGAA
© BoysPlayNice
JIC | KOGAA
© BoysPlayNice

At KOGAA, the designers truly believe in the power of inspiring spaces to make a positive impact on the world around them, and the new JIC HQ is the home for innovation where change can happen.

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