Excerpt: City Band Aid is a retail store designed by multidisciplinary firm RIGI Design. When RIGI gets hands on the design, we intend to form a logic of expression exclusively used by OTRS and wish the logic could connect more spaces throughout the city, whether it is a barbershop, a toilet, or a pub as it is this time.
[Text as submitted by Architect] ON THE ROAD STORE, on one hand, a content creator, or, specifically, a maker of street culture. For us, RIGI, it is our duty to preserve the public memory of OTRS and the common behaviour of the community by creating more logical and extensional designs, which may bring an opportunity to keep the niche and sub-cultural condition of this society. This time OTRS has chosen four new locations, which are barely related: Julu Road, North Xiangyang Road, South Maoming Road, and South Chengdu Road.
Fundamentally, all the stores will be planted in the interface of the city, much like patches in the streets. Of course, we could make appealing excuses to make it sound worth it, but the fact is the designs are doing the same thing, one thing: interruption. It seems like a less valuable job this way, doesn’t it?
Thus, what we need is — a constructive interruption. We would have to stick a band-aid to make up for the interruption. And of course, as we said, there would be five new stores. However, the district changed, people moved, and ideas changed as time went on. It eventually turned into three stores in the end.
When RIGI gets hands on the design, we intend to form a logic of expression exclusively used by OTRS and wish the logic could connect more spaces throughout the city, whether it is a barbershop, a toilet, or a pub as it is this time. From top to bottom, we are not designing a decoration or a design only to be discussed. We use ‘band aid’ to describe OTRS. We are trying to create an interface that links more people.
We decide on two things, colours and numbers. There are ways people remember things, for example, through shapes, materials, or even feelings. But colour is the most direct one, since the first element in eyesight is always colour.
In popular theories, the colour could be used to represent emotions. Red conveys passion, blue means calmness, and the green represents peace. That is not necessarily true. Now that we have done an interruptive action, it would be best for us to use the most straightforward and essential way to define every store. Like animals use smells to determine each zone, we wish people could recognize different stores by this powerful medium. Patch the streets, and divide the zones.
Red, green and blue contains immeasurable possibilities. The RGB lights spark the three streets and naturally wake dopamine inside young bodies when night comes.
158&OTRS – Green Store
Across Julu Road is FOUND 158, a famous place where many pubs are located. This store is a must for many young people looking for fun, where they start or finish their day’s journey. The pre-drink as the night begins, or the last drink before home, always happens in the green store, which hosts every lonely person every night.
Pinon 4-2&OTRS – Red Store
The red store is not far from the original location at 624 Changle Road, for which, to some extent, it inherits the public memory belonged to the old store. We are trying to give a livelier expression to this piece of memory, making the coincidences in the past times more certainty, where people still meet each other just after turning around in the street.
Party Head 42&OTRS – Blue Store
It is worth pointing out that the blue store was a very stylish barbershop in Shanghai — Party Head. The people gathering here are the most fashionable among the three locations. Of course, Party Head is still open in the backyard, where every head of a style could get themselves better looking and grab a drink.